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Shake
WELL
Motion & Branding | 2025
00:00/00:00
Created branding and packaging for a conceptual iced tea line that encourages playful interaction. The upside-down typography reinforces the message to “shake well” before drinking while giving the brand a distinctive, energetic identity aimed at consumers looking to shake things up.
Assignment:
Begin by creating a beverage brand, then create 3 poster advertisements, keeping motion in mind. Then use elements of the posters to create a looping 1:1 and 4:5 moving social media video.
Programs:
Adobe Illustrator, After Effects, Photoshop, and Figma
Skills:
Typography, Package Design, Hierarchy, Branding, Social Media Animation.
00:00/00:00
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